Family Weekend is a three-day event blending play, discovery, and innovation for families and brand partners alike. Parents and kids can explore rotating brand showcases, interactive tech zones — VR, racing simulators, robotics demos, and hands-on product trials — plus edutainment workshops built around coding, STEM, and "kids build the future" sessions, with photo moments and character interactions throughout. Dedicated business hours give partners space to showcase products, meet decision-makers, and connect across household audiences.
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FAMILY WEEKEND
August Back-to-School
Late August
tm:rw, 220 W 42nd Street, New York, NY 10036

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